dwp’s inclusion of AI
dwp has always been a pioneer in utilising technology to enhance the design processes. We have consistently been at the forefront of the industry, exploring new and innovative ways to incorporate technology into our workflows. One example is the early shift to a cloud-based system, which allowed for increased collaboration and streamlined communication between team members as well as clients, facilitating smoother and more productive interactions across the board. Due to our timely move to the cloud we were well prepared to move to remote working situations due to the pandemic with no interruptions to our business operations.
Now, we are leading the way in adopting innovative AI-based solutions, taking our designs to new heights. Dwp Executive Director Khun Sarinrath Kamolratanapiboon says, “We are now even more equipped to analyse data and generate designs that are not only visually appealing but also highly functional. We are able to provide our clients with information and multiple design options and solutions which allows them to make more informed decisions at a faster rate than conventional design processes. The use of AI-based designs has furthermore allowed us to implement more design solutions, in line with our ethos of ‘design for a better world’”.
Our commitment to embracing new technologies and innovative approaches to design has cemented our reputation as a leader in the field. Our dedication to explore and adopt new technologies will undoubtedly continue to drive our success and set us apart as an innovative and forward-thinking global design firm.
For more information please contact dwp Studio Creative Director, Thomas Meier at thomas.me@dwp.com
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