Boundless Horizons: Reframing the Contemporary Vietnamese Workplace for Eximbank

The evolution of the corporate workplace in Vietnam follows the pace of rapid economic development and a new generation of business leadership. For Eximbank Vietnam offices, over 7 floors in the new mixed-use development at Fairmont Hanoi, the ambition for this project was clear. The goal was to create a Grade AAA- 29 Ly thai To office environment reflecting international excellence and a distinctly Vietnamese identity. 

The design response by dwp is Boundless Horizons. This concept reimagines the office as an immersive vertical journey through time, light and possibility. The project positions the workplace as a living narrative that mirrors the upward trajectory of Vietnam and the integral role Eximbank plays within the growth of the nation.

A Vertical Story of Light, Time, and Aspiration

At the heart of the design is a defining move that sets the project apart. The entire office is conceived as a story of the sky across a single day. dwp crafted a continuous experiential sequence that unfolds vertically as occupants and visitors move upward through the building.

The journey begins at ground level with The First Light. The lobby captures the calm optimism of sunrise by using luminous marble surfaces, soft tonal transitions and warm metallic accents to create a moment of arrival that feels ceremonial and contemporary. It is here that first impressions are made: of Eximbank Vietnam as a forward-looking, culturally rooted organisation.

Ascending into the main office floors, the atmosphere shifts into Endless Blue, with a daylight inspired palette using the shades of blue from Eximbank’s corporate identity. These levels are defined by clarity and openness, that support efficiency, focus and collaboration. Technology is integrated into the architecture, reinforcing a workplace that is as intelligent as it is elegant.

At the executive levels, the narrative deepens into Golden Hour. Richer materials, warmer hues, and refined detailing establish a sense of gravitas and leadership: spaces designed for strategic decision-making, private discussions, and moments of reflection. The journey culminates at the top floor with Perpetual Dawn. This space, with its views to the lake over the tree-lined streets, embodies calm continuity and future vision, with the design suggesting longevity, renewal, and limitless potential 

Materiality as Meaning

Material selection plays a critical role in expressing this narrative. A refined palette of marbles, wood and laminates, acoustic panels, carpets, and metals, including stainless steel, bronze and copper, was curated to shift subtly from floor to floor, aligning with the changing moods of the sky. The purposeful use of materials as experiential tools,  guides movement, shapes atmosphere, and reinforces the emotional rhythm of the building, ensuring that each space feels intentional, coherent, and connected to the overarching concept. Materiality, spatial clarity, and a strong narrative framework combine to create an environment that feels both prestigious and welcoming.

Design aligned with Corporate Values and Brand

The design is an explicit architectural manifestation of Eximbank’s core values of Transparency, Excellence, and Innovation. The spatial layout prioritizes openness and clarity, particularly in the Endless Blue zones. Excellence is found in the precision of the detailing, while Innovation is driven by the integration of technology within the physical environment.

The bank’s Corporate Identity is woven into the very fabric of the building. In the lobby, the flooring patterns subtly incorporate the geometric “X” from the Eximbank logo. By abstracting this brand element into architectural form, the design reinforces the brand’s presence without relying on static signage. This integration of the signature blue palette across the workspace further aligns the physical environment with the bank’s professional heritage.

Sustainability with Local Intelligence

Sustainability considerations were embedded into the design process through the selection of low-carbon and locally sourced materials, including acoustic panels with high recycled content, carpets made from recycled fibres, and furniture incorporating reclaimed ocean plastics. These choices reinforce the project’s commitment to responsible design while supporting local supply chains; an increasingly important consideration in Vietnam’s rapidly developing construction sector.

A New Benchmark for Vietnam’s Corporate Interiors

Boundless Horizons represents a definitive statement about the direction of the Vietnamese financial sector.  By weaving together cultural reference, architectural storytelling, advanced workplace strategy, and sustainability, the Eximbank Vietnam offices set a new benchmark for corporate environments in Vietnam. In transforming an office tower into a narrative of light, time, and aspiration, dwp has created a workplace that supports productivity and reflects confidence, continuity, and a boundless outlook on the future.

 

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