Sansiri Songkran Splash in Hong Kong
Sansiri Songkran CRM Event
- Hong Kong
Hong Kong based customers of Thailand’s largest quality property developer, Sansiri, were invited to a splash of Thai Songkran in the expansive terrace area of The Crown Plaza Hotel, Causeway Bay. The fun event was held to say a big warm Thai ‘thank you’ to existing customers for their loyalty and nurture relationships with potential buyers.
Guests enjoyed the exuberance of Thai New Year festivities at dwp|buzz’s first major event in Hong Kong. Large doses of Songkran playfulness celebrated Thai cultural activities with water-fighting, sports, games, special Thai treats and, of course, floral shirts imported from Thailand. The large full day brand-building event, for 700 people, was a great success with peripheral, direct and online marketing surrounding the party.
Sansiri was delighted with the exercise in one of their most important overseas markets.